Burberry Fragrance Launch
Influencer content creation and creative direction
Burberry was launching its new fragrance in the Brazilian region, and the brand responsible for selling it contacted my Instagram profile for a branding activation. After negotiating the budget, I accepted the job to create a visual campaign on my personal accounts.
Keep scrolling for the results
The moodboard
For the moodboard, the concept sent to the client was a mix of textures that create the inspirational storytelling presented in the video. Images were used to illustrate the video script and visualize the scenes that would be captured.
After the video was completed, it was sent to the client for approval.
Check out the full video
